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    <loc>http://www.zachschlappi.com/latest</loc>
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    <lastmod>2023-01-31</lastmod>
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      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: A pitch for an open world 3rd person action game set during the Second Punic War.2015.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452185438215-MRJTO2OCYYJS3VG98TKU/ROME_OUT.jpg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: A pitch for an open world 3rd person action game set during the Second Punic War.2015.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452185306218-9HTYLRN10IIU6ZHZJ1LZ/Roman.jpg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: A historically tweaked Roman Centurion whose design emphasizes readability through color and silhouette. It is easy to go overboard on detail that will be lost in a rich environment; for me, shapes, colors and layered depth are more important for game play than detail overkill.</image:caption>
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    <image:image>
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      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>Lorem ipsum</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452185305592-C8WJFAPGM5J4SL81RE9H/CELT.jpg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: A Celtic warrior, part of Hannibal's army. Specificity of historical details are more compelling than just generic "barbarian" visual cliches.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452185462560-E3TDRIDQBA29N0NLK9L8/ALPS_OUT.jpg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: An iconic image that comes to mind is a Roman patrol stumbling upon the bigger than life elephants of Hannibal's forces.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452185305708-J90YTPF23SC2U2L70NSG/PHON_01.jpg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>2015: A Phoneacian warrior. Typically any combatant in sandals are not very threatening, which is why I try to wrap their feet in leggings. This not only provides bulk, but also visual interest and a sense they aren't as vulnerable as their footwear portends.</image:caption>
    </image:image>
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      <image:title>HIGHLIGHTS - Just Cause 3 DLC "Flying Fortress"</image:title>
      <image:caption>2015: Early concept sketches for the mining drones. Rapid development suits quick sketches over detailed illustrations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1457657114394-AMIA8SR7NQVV5IBMVDDC/image-asset.png</image:loc>
      <image:title>HIGHLIGHTS - Just Cause 3 DLC "Flying Fortress"</image:title>
      <image:caption>2015: Typically, for Sci-Fi to feel "believable", it's important to design forms that are inspired by existing and familiar shapes.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458577451139-P00UH4SL0OTZGCHENCQ9/image-asset.jpeg</image:loc>
      <image:title>HIGHLIGHTS - Son of Carthage</image:title>
      <image:caption>Lorem ipsum</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1457656961053-99X5P00DT4PCWZD0AHA5/image-asset.jpeg</image:loc>
      <image:title>HIGHLIGHTS - Just Cause 3 DLC "Flying Fortress"</image:title>
      <image:caption>2015: Early concept of a mining drone. This is a visual evolution of the massive insect inspired Bavarium excavator in JC3. A straight forward visual analogy of a tick sucking blood from the earth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1457657227023-2U5V5QF16SQ8JWWTG9P9/upload_8_27_2015_at_11_42_47_AM.png</image:loc>
      <image:title>HIGHLIGHTS - Just Cause 3 DLC "Flying Fortress"</image:title>
      <image:caption>2015: Early concepts of the massive VTOL ship in the released DLC. Early versions were inspired by the Airlander designs combined with whale and catfish forms. I shifted to a catamaran design to save resources through mirroring/duplication.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452184485913-8ODOOKEV697X6D2N5G9O/Coastal_epic_01_FINAL_RED_VERSION.jpg</image:loc>
      <image:title>HIGHLIGHTS - Just Cause 3</image:title>
      <image:caption>2013; Production concept depicting Rico coming upon DiRavello's forces attacking a Mediterranean coastal town. I'd say this concept is a departure from the other concepts due to the muted colors.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452181716663-RWQFGQ96826MQ55JLXMJ/fcf_samerica_01.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry Factions</image:title>
      <image:caption>2009: I've cannibalised concept art to suit new visions and purposes. Originally, this background was inspired by the craggy rocks of Africa's Chad. When we switched to South America, out with Chad and in with a Patagonian mountain range and a shift in color palette to boot!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452181888387-VKJ33DC4HMB7C76LQOZJ/P4.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry 3</image:title>
      <image:caption>2010: After seeing James Cameron's Avatar I quickly redid an island concept to include more fantastical elements such as more dramatic terrain, waterfalls and cloud shapes.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458850106953-2872PFTDMGMPW95AFGET/Africa_01.jpg.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry Factions</image:title>
      <image:caption>2009: One of my favorite concepts: a culmination of irony, game play  mechanics and narrative tension among the ruins of an abandonment resort.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452180949327-C56ARRHQCU62KSIMXXNQ/FC3_01.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry Factions</image:title>
      <image:caption>2009: Borrowing heavily from "Romancing the Stone", I loved the idea of abandoned airplane crash sites turned into makeshift safe-house.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452181739118-HKKEM8R4XVKODK32X42U/fcf_samerica_21.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry 3</image:title>
      <image:caption>2009: At one point, we were considering setting FC3 in a South American location. I melded the biomes of Peru, Brazil and Argentina to create a "perceived brand" of South America.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1457657701568-MJEQGJJI7QZQ5XT1ZOR0/Coastline_01.jpg</image:loc>
      <image:title>HIGHLIGHTS</image:title>
      <image:caption>2009 - Far Cry 3 pitch concept for the visual direction of the island.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452179640287-M1MOR7QYI7P2IDJLIS8C/hero_hide_01.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry Factions</image:title>
      <image:caption>2009: An example of showcasing game play. Our every man hero uses his environment to conceal himself from the enemy, while he grips his iconic machete in one hand and walkie-talkie in the other.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452179623223-H56IIW8KIA31Z8JWB4XI/FC3_HOLE_01b.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry 3</image:title>
      <image:caption>2010: We were greatly includenced by J. J. Abram's "Lost". This is an early pre-production concept of an  "underwater" excavation site.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1452179634060-5NW6PETMZABO0YD3HH8T/FC3_JMOB_01b.jpg</image:loc>
      <image:title>HIGHLIGHTS - Far Cry 3</image:title>
      <image:caption>2010 - Early pre-production concept of VTOL aircraft transporting mobile drilling platforms over the island.</image:caption>
    </image:image>
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      <image:title>HIGHLIGHTS</image:title>
      <image:caption />
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  <url>
    <loc>http://www.zachschlappi.com/personal-work</loc>
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    <lastmod>2016-03-14</lastmod>
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      <image:title>PERSONAL WORK</image:title>
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  </url>
  <url>
    <loc>http://www.zachschlappi.com/art-directors-critiques-and-reviews</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-03-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456094942093-EE1IXMDEJAK5T102BVI6/Avalanche_MarioFrigo_v02_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Early Mario</image:title>
      <image:caption>Notes on various poses for Mario. Since this was one of our first characters, it was important to get the tone through the pose as soon as possible - as we would use these images to pitch to the publisher.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456094942093-EE1IXMDEJAK5T102BVI6/Avalanche_MarioFrigo_v02_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Early Mario</image:title>
      <image:caption>Notes on various poses for Mario. Since this was one of our first characters, it was important to get the tone through the pose as soon as possible - as we would use these images to pitch to the publisher.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456094991707-IQ58D9N10YOSE7WS4BSU/Avalanche_General_v01_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Early General Di Ravello</image:title>
      <image:caption>I pulled a page from a style guide to illustrate the physique we are targeting.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095007247-LXATVDTZNK4VWZFYV71O/Avalanche_General_v02_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Early General di Ravello</image:title>
      <image:caption>Any artist who's worked with me knows my disdain for all things symmetrical! Here we are narrowing down the look/feel of the General using more detailed images. Once a tonal study is chosen, typically we move on to color.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095069049-JND99TCV7BU1Z5N4J7TA/Avalanche_Mambo_Rico_v01_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Early Rico</image:title>
      <image:caption>I try to imagine Rico from the POV of the player. Here, I worked with our extraordinary animation lead to marry his poses with the art direction.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095164726-ILN01A4O54YOSLJ6XQTR/BAVARIUM_PROCESSING_AREA.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Bavarium Strip Mines</image:title>
      <image:caption>Happy days are the rare moment when I need to quickly create a style guide in a couple of hours. I thank all those days of growing up with David Macaulay and Jean Giraud ("Moebius").</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095172125-126RAJXVVM2CO2FJ26K8/01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Bavarium Strip Mines</image:title>
      <image:caption>Recruiters ask if I roll up my sleeves and work with the tools - I say it's a professional necessity; expediency is cannibalising kits, reconfigure, re-assemble and draw over what we need to fill the gaps as quickly as possible.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095277338-O2EHNM3TTU6XIA86BFJT/bacio_1196.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Anti Aircraft Gun</image:title>
      <image:caption>I love specificity and I'm sure all my online searches for weapon blueprints, military bases and armaments have spawned an FBI/CIA file as fat as the three volumes of "Lord of the Rings".</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095296108-HXM9P8K33MC6DJ7NSSM4/coastal.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - High Level Style Guide</image:title>
      <image:caption>One thing I've learned over the years: artists are constantly bombarded with information, so even if they have a chance to read, it can often be forgotten. Keeping style guides to one sheet is a life long challenge at times!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095035159-PPXHVODFU7G11IV2FGM6/Avalanche_Mambo_Coastline_v03_REVIEW.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Concept Art</image:title>
      <image:caption>Early in production, specificity is very important to nail a particular look. I try to provide outsource artists as many specific clear examples and paint overs as I can so we can close in on the vision and we can go home at 6:00 PM!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095380273-GD8DT4A6WUDGD0QG3Z7Z/EMP_WEAPON_01+-+Copy.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Production Sketches</image:title>
      <image:caption>Another example of production art I had to complete within an hour for design.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095485835-6P1FXN9TSRFUAN35EKIW/Marketing_notes_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Marketing</image:title>
      <image:caption>I love working with marketing and Square Enix' marketing was a lot f fun to collaborate with. Here, we were discussing the early logo designs. This is when I usually throw the logo on a "mock up" game cover to see how it sits.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095646069-1N2DXC5EHOYOFHOW8C6A/propa_van.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Propaganda Van</image:title>
      <image:caption>If at all possible, I like to find a real world example of an asset before I dive into hacking an existing vehicle to be another chaos object.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095339231-PL75KZDBQ7444SFW4KER/DRM_VEHICLE_02.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - D.R.M. Technical</image:title>
      <image:caption>Another example of achieving more mileage out of existing assets. I try to keep mesh changes as simple and achievable as possible without sacrificing the overall intent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095548276-A3N45SLN9ZQ3W1XO3HDY/oil_hi_low_pipes.PNG</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Industrial Kit</image:title>
      <image:caption>Very first stab at breaking down reference photos into design friendly industrial pieces. Design is happiest when we account for cover and AI pathing!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456097343335-40ZPZB6OUNHDG8TWYFNP/v3501_bike_solar_modernmoped_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Scooter</image:title>
      <image:caption>Everyday is a new challenge. My Assistant AD in Sweden typically took care of vehicle reviews, but he was out sick and I had to jump in for him.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456097255602-ZV0AP58KVPTDWWUFLJXH/v0011_car_autostraad_articulatedtruck_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Truck Cab</image:title>
      <image:caption>It is very easy to lose sight of branding, especially if it's a fictional brand. Nonetheless, visual consistency is the most important tenet of Art Direction, in my opinion.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095508358-VZRD5W4GRAGFO533PU56/medici_class_heli_carrier.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Corvette</image:title>
      <image:caption>A one sheet style guide that melds favorite ships chosen by a designer and an engineer. Often, my job is to take draw from as many inspirations and ideas from the team and find a way to make them work with the established vision.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095580897-KNAMI1QX815HVJPKUX3Y/pastoral_04.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Terrain - Materials and Propping</image:title>
      <image:caption>The agricultural areas of Medici were my favorite and I love designing the field/farm variants in the countryside. They are designed to maximize the feel of speed when driving and navigation during flying.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095565438-PAJY89981FM7KELL0L89/POST_REV_MIL_BASE_VIG_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Military Checkpoint</image:title>
      <image:caption>Production concept breaking down elements of a liberated checkpoint. Never under estimate the need to be obvious. The color RED and the color BLUE were crucial to establish who controlled what in a busy open world environment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095808816-6OWY8GUU12X6L2ZIJHRN/SM28_ROUND.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - MAG WEAPONS</image:title>
      <image:caption>Every so often the team is given a day or two to come up with new mechanics for the game. This was a RPG round that created an inverse magnetic implosion.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095935517-TRRP8P667BJC5JCEMVA3/PANORAMA_PAINTOVER_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Polishing the World!</image:title>
      <image:caption>Many a day I'll take screenshots and paint over, re-balance and add details that will push the visual quality!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456095836845-1B54GMDJ3X1P36RFDYNX/rc_sm322_drone.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - DRONE GUN</image:title>
      <image:caption>The studio floor is littered with ideas. I would love to have used a drone gun to wreak havoc on DiRavello's troops!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096192037-K5FUJIR0T89ACWQ1N9PQ/catwalks_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Pipeline Proposal</image:title>
      <image:caption>In an effort to speed up outsourcing and art creation, I proposed streamlining our asset creation to focus on generic modular pieces that can be assembled in different configurations instead of "one offs".</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096251585-Z4Q64AEWLFJRN1TOG3TE/INTERIOR_MEDICIAN_FORT.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Medician Fortifications</image:title>
      <image:caption>Working with a designer, we were able to assemble a range of assets that were both artist and designer friendly.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096384804-Z2X07OMY1KFSJKQF2R6R/UI_ICONS_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - UI/UX</image:title>
      <image:caption>Review of icons for readability and flow. In some cases, icons have to consistently reflect a family of upgrades, so they must be visually consistent, obvious and scaleable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096384781-ZWBNPDVXC4O8B4WACCRT/UI_ICONS_02.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - UI/UX</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096638967-Z3ZIDWHGK314F21Z7CNG/facade_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Outsourcing Notes</image:title>
      <image:caption>When time is short and one is not sure if the developer is sensitive to historical architectural details, it pays to be very specific with particular assets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456097142831-H6BAWSLV9XC2BP8J9KVJ/sancte_lucas_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Monastary</image:title>
      <image:caption>Often I'll assemble existing pieces to create new compound kits that are fully propped and QA'd so all the designer has to do is find their favorite location and place the compound asset - everyone is happy!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456097004317-9SCVJ10YIKTRYC7TCRS5/GUARD_BUILDING_Ab.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Light Military Checkpoint</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456097098705-MZ5DC8J7PDRJ7G1YBGFN/ms180_lighting_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Cinematics</image:title>
      <image:caption>I love lighting and staging notes for cinematics, but it - in of itself - is a full time job!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1456096506248-9GGIHQKXZOC6IMA3DOP6/FORMER_SALI_POLICE_HQ.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Police Station Ruins</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823320761-2INAJ82JFGC09189BLSK/AGNI_ANALYSIS_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Assets</image:title>
      <image:caption>One of the roles of being an Art Director is also making sure the client's vision is being addressed consistently and accurately. Here I am working with the Mumbai team in realizing assets for DeNA's "Star Wars: Galactic Defense."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823507792-Q2RCLPUGAPS6CDALPZS3/lineweight.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Character Assets</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823362543-IVHICYST68B0CEO2MECO/reply_review_torso_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Character Assets</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823425635-XFPP5BUGDVV917VG7H19/Notes_03.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Character Assets</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823533121-CCC0I8O1EHJIHEBQD9TQ/NFNP_051315_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Character Assets</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458823337087-A8PNO2FOLR7JC88Z5B05/nfnp_051315_CLIENTREPLY_01.jpg</image:loc>
      <image:title>CRITIQUE &amp; REVIEW - Mobile Character Assets</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/portfolio-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-04-06</lastmod>
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      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684040793-GUZDFOMHAV75DK856ZXK/02.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684041294-IR5GF8A6H9XVTWPHKI0B/01.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684047099-OQ7XYN6UW5YISGBJUSEL/03.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684047894-Y7G2DVB26OLOXS8NCNCO/04.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684053387-Y7JFFCQWHJQ5FE75DZTD/05.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684053005-KQ4Q6TZ2HRPOI73A0KDO/06.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684058792-IEYW096MJC2EZLK03LYJ/07.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684058311-TF4T2XXPY2DJ7SDNS1XE/08.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684066128-EVBYAANQMDIIT1Q27HXA/09.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684066502-HWUSE42DSC6ZW7FBM0PK/10.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684068175-WRFVJ6KIB1APXDL74MNI/11.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684072121-BONFA0NXFPIUU1YBSHBS/12.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684075687-42YBE80C6THKGMIV7FPG/13.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684077371-4F4YGP1V6JX24O4WU00V/14.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684081246-A01ZA50Y87VJMORVPCKC/15.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684083023-X4ZGXIS8N31N31YL1E7Q/16.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684088053-THVOME8WB0XKFK5RC09C/17.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684087858-8WIREM32DV29CJ5FNTJZ/18.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684093534-WF470PTQWJ036AVCFCXX/19.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458684093543-46ORWZZDSV0ALR6UM8CL/20.jpg</image:loc>
      <image:title>PORTFOLIO</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/test</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-03-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1458844412117-D9YONKPPY9QM57A4HBQA/CLIENT_REPLY_01.jpg</image:loc>
      <image:title>TEST - TEST</image:title>
      <image:caption>TEST OF THIS IMAGE</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/pitch-deck</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-09-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562052268-GMBG5B4UU68P5S41VLOR/SOR_01.jpg</image:loc>
      <image:title>MY PROCESS - If I had to Art Direct "Ryse: Son of Rome"</image:title>
      <image:caption>Never underestimate the power of branding. Use their fonts, their colors and take it a step further! I sometimes experiment first on the deck template and the title/logo to find an emotion: in this case, stone and blood.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562052268-GMBG5B4UU68P5S41VLOR/SOR_01.jpg</image:loc>
      <image:title>MY PROCESS - If I had to Art Direct "Ryse: Son of Rome"</image:title>
      <image:caption>Never underestimate the power of branding. Use their fonts, their colors and take it a step further! I sometimes experiment first on the deck template and the title/logo to find an emotion: in this case, stone and blood.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562052250-MNWH9GMZZYZAMEN6NBP3/SOR_02.jpg</image:loc>
      <image:title>MY PROCESS - This is my process. . .</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562054742-2VLXX8ONM2A3G8JHTJB7/SOR_03.jpg</image:loc>
      <image:title>MY PROCESS - Considering the Competition</image:title>
      <image:caption>When the discussion of expectations arise, my first instinct is to understand what the assumed playing field will be when a product releases; what are the graphical trends, design mechanics, features, etc. This provides a lot of context and starts what I call tactical art direction and focus.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562055059-WSQ548EA3L2PK4AHQL06/SOR_4.jpg</image:loc>
      <image:title>MY PROCESS - Establishing the Context</image:title>
      <image:caption>Publishers usually already have a good sense if a genre will make money or not. If marketing information is not available, then I google as much as I can about the viability of the genre, and make a case for it, both visually and culturally.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562055995-E8EPI7R0RILGY0IX05ME/SOR_05.jpg</image:loc>
      <image:title>MY PROCESS - Defending your Argument</image:title>
      <image:caption>If you're going to ask a publisher for money, you have to be able to answer why.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562056444-2SL6RTJR1H6JENKDGZ84/SOR_6.jpg</image:loc>
      <image:title>MY PROCESS - Save the Cat! The power of starting with a logline. . .</image:title>
      <image:caption>Blake Snyder wrote a great book on screenwriting and story structure. I apply it to art direction: fundamentally, if I can't explain my visual approach in one or two sentences, then I'm not asking or answering the right questions. This is a key step to remaining focused and tactical!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562057349-77U54YJMFXINJC3BUV83/SOR_07.jpg</image:loc>
      <image:title>MY PROCESS - Simplying the Goals</image:title>
      <image:caption>Once Design has their objectives laid out, I either appropriate them for art direction and/or add my own objectives based on the needs of the brand and the expectations of the publisher.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562059957-5ODDYUBDVJL0VFEEKIJM/SOR_08.jpg</image:loc>
      <image:title>MY PROCESS - Key Concept Art</image:title>
      <image:caption>Whenever pitching to a publisher, it's always best to use that one piece of key concept art that embodies the emotional and visual tone of the brand. Whenever I create a concept, I try to imagine it from the player's perspective, painting a narrative from left to right,  portraying likely assets in the game yet keeping a balance between the visual goals and development realities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562060725-Z03TS9SUM9CVDCYT1F84/SOR_9.jpg</image:loc>
      <image:title>MY PROCESS - Breaking it down!</image:title>
      <image:caption>I love this part the most: giving reason to imagery. I try to be very deliberate in how I compose concept art and include all the ingredients I feel would not only be in keeping for the brand but also help make a beautiful game!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562062602-J3VRHTRDIYMUT4O7RBMK/SOR_10.jpg</image:loc>
      <image:title>MY PROCESS - Breaking it down!</image:title>
      <image:caption>I explain all my major points leveraging photo reference that ties as closely as possible to the visual direction as possible. I try to be as specific and grounded as possible so the art direction is clear, concise and easily understood by everyone, especially the team!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562063291-QJLNUQNX70JROIWFGL43/SOR_11.jpg</image:loc>
      <image:title>MY PROCESS - References are important!</image:title>
      <image:caption>I'm so happy I received a BA in English Literature. I spent a majority of my time in the library doing research, the same techniques I applied to finding appropriate and useful photo reference. The more specific and topical my reference the more fresh and compelling the visual direction!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562064968-W1TZ9IP1Y1K3CAEHV93S/SOR_12.jpg</image:loc>
      <image:title>MY PROCESS - Establishing Contrasts</image:title>
      <image:caption>Everyone loves progression, whether it's a movie, a game or a book. I try to use pallet and atmosphere as a tool for narrative as much as possible. In this case, the transition from sunny warm Mediterranean colors to the gloom dampness of the English countryside.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562065230-CZENHP82IFDXQ4YLL8TL/SOR_13.jpg</image:loc>
      <image:title>MY PROCESS - Shape Language</image:title>
      <image:caption>Equally as important is to establish consistent and clear shape language. It doesn't have to be complex, it just has to be effective. The closer the visual language reinforces narrative the more immersive the player will feel.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562066994-K4H0TQX8UFA4DLTJOCX2/SOR_14.jpg</image:loc>
      <image:title>MY PROCESS - Establishing the Enemy</image:title>
      <image:caption>When working in well-trodden grenres, I always try to find unique references. Sometimes it takes longer and sometimes I don't find it, but I strongly believe in contributing something new and fresh to a product, especially if it's part of a franchise. It's how to keep a brand fresh and relavent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562067325-SWQR6P42YYNR7BDDP6MT/SOR_15.jpg</image:loc>
      <image:title>MY PROCESS - Finding Originality</image:title>
      <image:caption>I not only push to be original and distinct, but I try to be as specific as possible without losing sight of the emotional value. Fine Art, film reference, even cultural references outside of what is considered conventional help to contribute fresh viewpoints.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562068689-MQS2SEUXPWUS9LT35RZ1/SOR_16.jpg</image:loc>
      <image:title>MY PROCESS - Character Design</image:title>
      <image:caption>I even take visual cues from toys and models to emphasize what's important and what isn't in believable character design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562069560-0UE9UF3Q2432UUJCD6DH/SOR_17.jpg</image:loc>
      <image:title>MY PROCESS - Depth to Character</image:title>
      <image:caption>Regardless of how good your shaders are or how big your poly budget is, if the character doesn't have a sense of depth through layering and variety in textures and color, it will feel like a Barbie or a Ken doll. I seek practical wear and tear, every surface should tell a specific detail of that character's life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562070318-8S5IZBABP3NDUQA3J5UC/SOR_18.jpg</image:loc>
      <image:title>MY PROCESS - Building Atmosphere</image:title>
      <image:caption>I truly believe in "back of the box features". These are selling points that can help differentiate one game from another. Whenever I'm part of a project, I always try to make a practical case for a rendering and/or F/X innovation, as long as it's appropriate to the brand and design's vision.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562070772-7TO3PI5QZ17QNVWU25B5/SOR_19.jpg</image:loc>
      <image:title>MY PROCESS - One More Thing. . .</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562072912-LHUVKTBG9YO9NXNGK0AX/SOR_20.jpg</image:loc>
      <image:title>MY PROCESS - Pushing the Envelope</image:title>
      <image:caption>I wouldn't be a very effective art director if I didn't let my inner child out. Growing up collecting Peter Connolly's historical picture books was a great inspiration in building this pitch. A publishder can tell, and maybe even appreciate when you bring something personal to the project.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5669f8c7d8af109f600ff765/1474562071921-EACZHFGLYMZ6MB1191BG/SOR_21.jpg</image:loc>
      <image:title>MY PROCESS</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/about</loc>
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    <lastmod>2023-01-31</lastmod>
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      <image:title>ABOUT</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/resume-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-01-31</lastmod>
  </url>
  <url>
    <loc>http://www.zachschlappi.com/contact</loc>
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    <lastmod>2016-03-24</lastmod>
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